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Internet Marketing Strategies

Posted by seo-fl on Aug 12th, 2010 in SEO Articles | 0 comments

Internet marketing strategies like SEO campaigns and PPC advertising can only succeed when appropriate keywords are used. This is where tools like Keyword Elite come into play. The Keyword Elite software provides information regarding SEO keywords along with various other aspects of SEO business. The tools help in understanding the abilities of competitors. Keyword Elite 2.0 is an improved version of Keyword Elite and has additional features like Keyword Surge, Search Engine Dominator, and JV Diamond Miner.

The following are some important features of Keyword Elite:

  • Keyword Surge: This feature gives information of popular keywords used. It populates two lists of keywords. The short lists gives information on keywords searched on engines by specific browsers. They refer to the most often used long tail keywords on the internet. The long list gives information on randomly searched popular keywords on the internet. It also takes into account details like monthly searches, parent, and other related keywords.
  • Ad words Time Machine: Information regarding history of keywords used by competitors and how well they have fared in attracting traffic is given by this feature.
  • Market Research Sleuth: This keyword analyzing tool gives details regarding performance of keywords selected by companies like Google Ad words, Bing, and Yahoo.
  • Search Engine Dominator: This feature gives you details about hurdles in attaining page rang using a specific keyword.
  • CPA Magnet: A website or company can offer quite a few services. Depending upon the types of services being offers this feature suggests best deals for cost per action. From the view point earning money, this feature is quite useful.
  • JV Diamond Miner: There are a few websites that gathers list of email addresses to proceed with marketing of specific products. This tool helps in providing you with details of such websites. When you contact these websites, advertising for your specific products becomes simpler.
  • Advanced Google Site Targeter: This is a very useful website promotional tool that tracks websites that have Google Ad sense account and the keywords that are related to your company’s keywords.

Final Note

SEO optimization is an important task to be carried to increase your site visibility and it can be exercised when you choose your techniques and tools correctly.

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Leading SEO company Ephricon Web Marketing makes changes to their staff

Posted by seo-fl on Aug 4th, 2010 in SEO News | 0 comments

CHARLOTTE, North Carolina – Ephricon Web Marketing has hired two new SEO Account Managers to help improve their clients’ SEO tactics and business flow.

Korey Kashmer and David Zimmerman will share the position, both working out of the Charlotte office. Both employees have had previous SEO experience in other internet marketing corporations in the city.

Ephricon Web Marketing is an SEO internet marketing company that operates in Baltimore, Maryland and Charlotte, North Carolina. Ephricon helps clients improve their search engine optimization and e-commerce solutions. The company was created in 2003 and has since become one of the top SEO marketing firms in the Mid-Atlantic United States.

Ephricon targets small and mid-sized companies to help them improve their internet marketing strategies and help them grow through web-based media. Some of the services offered, in addition to search engine optimization, include paid search marketing (PPC), lead generation, reputation management and web design and development.

As co-SEO Account Managers, Kashmer and Zimmerman will manage between 8 to 10 clients, helping them improve their websites and SEO strategies such as keywords, rank and traffic to their individual sites.

Company founder and president Jon Payne will be overseeing all client accounts but Kashmer and Zimmerman will ultimately be responsible to keep track of their client’s sites on a daily basis.

“With our new approach, I get to be involved with every single campaign we manage, yet I’m not the sole set of eyes and ears on any one campaign,” said Payne.  “Our new team process will help us to get more done for each client…”I couldn’t be more excited about the future of our SEO agency and the fantastic results our clients will continue to see as a result of these two additions.”

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